DCHP-2

marketing board Marketing Board DCHP-2 (July 2016)

• n. — Agriculture, Industry

  an association that regulates the marketing and production of a specific commodity, with the goal of increasing consumption in accordance with production quotas.

  The term is not exclusive to Canada (see Chart 1), with the term found most often in the US. In Canada, marketing boards are generally called by their specific names, e.g. the Egg Farmers of Canada, the Dairy Farmers of Ontario or the Canadian Wheat Board (CWB), the latter of which was established in 1935 as a monopolist, but stripped of its special status in 2012. The CWB is one of the oldest marketing boards in North America and has had, together with select other marketing boards, an important role in the development of the country, especially the western provinces. Marketing boards are, however, not a Canadianism in the present context (Dollinger 2015c), as cultural significance can be argued for only a very few marketing boards, such as the CWB.
  Marketing boards can be at either the federal or provincial levels and some boards fall under jurisdiction of both levels of government. In Canada, national legislation that solved the competence issues was established in 1934. See also Canadian Encyclopedia reference, s.v. "Agricultural Marketing Board". Note that COD-2 labels the term, in contrast to our assessment, "Cdn & Brit."

  See also: quota  Canadian Wheat Board