You shouldn’t have to sacrifice rigor or creativity to make your data speak to people.
Photo by
r2hox • CC BY-SA 2.0
We help you understand and communicate data in order to find meaningful solutions and create positive change within your business or organization.
We consider data meaningless if it cannot be leveraged and understood by people; ultimately, data should be for human consumption. That’s why our work is guided by two simple questions:
- “Why do you want to use data in your project?"
- "How does this serve the user and make data meaningful?”
That’s why we adopt a user experience (UX) and user interface (UI) approach to data, constantly searching for the best ways people can interact and engage with data.
How we work
We look at the whole picture
We always start by understanding the underlying problem and goals you are trying to reach, making sure you are asking the right questions with the right data.
We work as a team to create data strategies
Sharing skills and knowledge makes data easier to understand and communicate. We work together with you and your team to create a roadmap that leverages useful data.
We transform data for human consumption
No matter the user, device or context, we always research, design, test and build to make data easy to digest.
We make data an experience
Our people-driven approach lets us develop stories and design interactions that turn data into something meaningful for you and your target audience.
The Team
Ginette Law
Principal and Co-founder
Ginette brings her passion for understanding and communicating data to the team by overseeing all the human components of data. She's worked on data projects for the Web Index, Huawai, INSEAD, ictQATAR and more. She holds an MSc in Social Science of the Internet from the University of Oxford and a certificate in Interaction Design from the Emily Carr University of Art and Design.
Frank Hangler
Principal and Co-founder
Frank leads the team with his technical expertise and enthusiasm for all things data. His background is in web development and analytics, which he worked on for five years at TELUS. He holds a BA and BCS from the University of British Columbia and an MSc in Social Science of the Internet from the University of Oxford.
Heather Armstrong
Data Designer & Developer
Heather recently started her career in data visualization with Plot + Scatter after completing a course of study at the Vancouver Institute of Visual Analytics. Her background in econometrics, along with an interest in UI/UX design and front-end development, has helped provide her a strong foundation in the field of data visualization.
